Website Optimization

Find where your site leaks buyers.

Finally — more orders from the traffic you already have, without a redesign, without extra ad spend, and without months of waiting. Every click on your site gets recorded, every leak located, every fix proven in data.

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In plain words: the Leak-Trace Method.

  1. 1

    I record every click on your site

    Where people stop. Where they click something that does nothing. Where they put things in the cart and walk away. All of it, permanently.

  2. 2

    The leak stops being an opinion

    It becomes an address: this button, this form field, this second of waiting. Nobody has to argue about taste any more.

  3. 3

    I fix it on the live site

    Small changes, one at a time, each one reversible. No redesign, no three months of waiting, nothing broken on the way.

  4. 4

    You see before and after

    In a dashboard that stays yours. If a fix worked, you see it. If it did not, you see that too — and we move to the next leak.

What's included

Measured first, then fixed.

Speed

Pages that load instantly

Load time, caching, images and database queries fixed at the source — because every extra second costs orders, especially on mobile.

Friction

Find where people get stuck

Click-level analytics and session behaviour show dead clicks, rage clicks and abandoned checkouts — the exact elements that lose customers.

Conversion

From visit to purchase

Checkout flows, forms, CTAs and mobile UX rebuilt around how your visitors actually behave — not how the site was designed years ago.

Analytics

Data that never forgets

Behaviour analytics plus a custom clickstream that records every visitor path — permanently. A live dashboard shows what changed and whether it worked.

Real results

Fixed in production, proven in data.

Classic Watches
Speed · UX · Checkout

Classic Watches

High-volume watch retailer, optimized end to end: page speed and database indexes, 1,700+ broken listing images repaired, mobile buy bar and filters rebuilt, thousands of product records cleaned, supplier feeds guarded — and click-level data that found and fixed checkout dead zones the same day.

1,736 broken listing images → 0 · checkout friction found with click data & fixed live · key pages 14× faster
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Varna Crematorium
Redesign · Performance

Varna Crematorium

Full premium redesign of the homepage shipped without losing a single ranking — content, structure and speed rebuilt on the same URL, verified live on desktop and mobile.

Redesign shipped SEO-safe · #1 rankings kept · 0.08s server response
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How it works

Trace, fix, prove.

Step 01

Trace everything

Behaviour analytics and a full clickstream go on your site — within days we know exactly where visitors hesitate, click in vain, or leave.

Step 02

Fix in production

Speed, friction and conversion fixes shipped live — each one backed by the data, each one reversible, nothing broken on the way.

Step 03

Prove it worked

Before/after in a live dashboard you keep — sessions, friction signals and conversions, updated every single day.

Companies I've done this for
Classic WatchesVarna CrematoriumBOSY
Why it's different

Stop pouring water into a leaking bucket.

The old way

Guess, redesign, spend more

A redesign based on taste. A bigger ad budget poured into the same funnel. An audit PDF that nobody implements. It's like carrying more water to a bucket full of holes — the leaks stay, the money keeps draining.

The Leak-Trace Method

Trace the clicks, plug the holes

Every visitor's path is recorded click by click — so the leaks stop being opinions and become coordinates: this button, this form, this second of waiting. I fix those exact spots in production, and the before/after shows up in your dashboard. Plug the holes first — then every drop of traffic you pour in stays.

The offer

One offer. Leak-Trace 90.

For online stores that already have traffic and want more orders out of it — without a redesign and without more ad spend.

90 days · three leaks · proven in your own data

In 90 days I find and fix the three biggest leaks on your store — and you watch the before/after in a dashboard that stays yours.

Built for stores doing real traffic already. Not for sites that need to be built first, and not for anyone looking for a redesign.

What happens

  • Week 1 — every click recorded. Behaviour analytics and a permanent clickstream go on the live site. Within days we know where visitors hesitate, click in vain, or leave.
  • Week 2 — the leak map. Every leak becomes an address: this button, this form field, this second of waiting. Ranked by what it costs you in orders.
  • Weeks 3–12 — three fixes shipped in production. One at a time, each reversible, each measured. Nothing broken on the way.
  • Day 90 — before and after. Sessions, friction signals and conversions, side by side, in your dashboard.

Included as bonuses

  • Permanent clickstream — every visitor path recorded, forever, on your own database. Not a 30-day sample. €1,400 value
  • Live dashboard + weekly Telegram report — what changed and whether it worked, without asking. €900 value
  • 24/7 monitoring & alerts — uptime, speed and payment health, flagged the moment they break. €600 value
  • Speed pass — caching, images and database queries fixed at the source, because every extra second on mobile costs orders. €1,200 value
Bonuses alone€4,100 value

Investment

€2,900 one payment

or 3 × €1,050. Everything above is included — no hourly billing, no surprises.

The guarantee

If by day 90 your dashboard does not show a measurable improvement on the three leaks we picked, I keep working on your store for free until it does. The data decides, not opinions.

Capacity: 3 stores per quarter. Every store gets me personally, on the live site, which is why I do not take more.

Start with the free 20-minute leak check. Send me your site — on the call I show you its three biggest leaks and what fixing them is worth. If I cannot find a single leak, you have lost twenty minutes and gained a compliment.

Book the free leak check
Free · no obligation

Book a free consultation.

Send me your site. On the call I'll show you its three biggest leaks and what fixing them is worth — no pitch, just findings. If I can't find a single leak, you'll have lost twenty minutes and gained a compliment on a great site.